MONTEZUMA packaging
Packaging and POP design for a line of Montezuma triangle toolboxes. I redesigned the packaging and POP based on Montezuma's new logo and design.
EMPLOYER
Quality Craft
TOOLS
Adobe Illustrator
Adobe Photoshop
PACKAGING
The packaging emphasizes the unique triangle shape of the toolbox
PHOTOGRAPHY
As part of the Montezuma redesign, I participated in a series of photo and video shoots to capture the triangles in use. I helped create a list of shots, direct the photographer on set and edit the raw photos.
POP
DISPLAYS
A third-party agency developed a couple of displays for retail use. I was responsible for creating the graphics to be applied to the displays..